Door-to-door Canvassing Guide – Campaign Manager

Campaign Manager

As there are no two identical snowflakes, there are no two identical canvassing campaigns. Some of the campaigns can offer positions for campaign staff/managers. Moreover, these positions can be paid or offered on a volunteer basis. Once you sign up for the position of campaign staff/manager, you should clarify with the campaign owner whether the position is paid or unpaid.

Being a campaign staff/manager means that often you have no alternative but to personally do door-to-door or person-to-person canvassing. If the manager is being rewarded for doing door-to-door canvassing, it does not mean that all his or her efforts should be performed prior to elections at the registered voter's address. Alternatively, a campaign manager can be sent to gather signatures door-to-door to clarify to get on the ballot.

A campaign manager can find this convenient to set the price for the campaign owner six months before he or she settles down the general election procedures. In addition, performing canvassing door-to-door six months prior to the election helps to guarantee the votes of primary supporters as well as gather their names and information to offer them volunteer positions or place signs later in the campaign.

Moreover, as a campaign manager, you can participate in random canvassing on the streets using postal address geocoding tool or public events as long as you acknowledge to obtain double the amount needed.

Another aspect to consider is that campaign managers are either employed or appointed. Consequently, campaign managers take full responsibility for the campaign activities and will be accountable if anything goes wrong over the course of the campaign. There is only a 50 percent chance that a campaign manager will manage to retain his or her position after the election takes place. 

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Campaign Manager’s Responsibilities

Oversee the campaign

During door-to-door canvassing, campaign managers are responsible for supervising the campaign and providing a friendly and calm environment before, during, and after the canvassing campaign. Campaign managers do not focus on the number of residences to visit. Notwithstanding, if they engage in canvassing, they usually operate more reluctantly and are less passionate than the volunteers supporting a candidate or cause. 

Train new members

Campaign managers work closely with other team members of the canvassing campaign. They typically organize pre-event training exercises and meetings. During the meetings, the campaign managers examine the steps of the campaign, as well as let the participants recite and execute them.

Nevertheless, not always campaigns allow or require such comprehensive work. Instead, campaign managers learn about their volunteers 15 minutes before they begin canvassing, which leaves them with distributing some information about the campaign or letting the campaign owner deliver a speech.


When all the prerequisites for a canvassing campaign are met, often canvassing starts without a plan. Ordinarily, experienced campaign managers draft the campaign plan, keeping in mind the tiniest details, and when the canvassing campaign begins, not only does it look professional, but also the participants do not waste their time or the time of the voters. 


If the managers of a campaign do not have the necessary competence to delegate, they might ruin a canvassing event. In case both campaign managers and staffers are present at the same canvassing event, the campaign manager can take the lead while his or her staffers follow.

Write a list of do’s and do not’s

The roles of a campaign manager include emphasizing what is permitted and what is not to do. Before beginning door-to-door canvassing, be certain that you create a list of do’s and not and remind the staff to avoid such actions as: